On March 17, 2026, Baby Don't Cry revealed the promotion schedule for their new mini-album 'AFTER CRY' on Instagram, announcing that the album will drop on March 24 at 6 p.m.
The released image shows each step of the promo plan decorated with cute, flashy stickers. One detail especially stood out: a music video teaser titled 'Bittersweet.'
Fans showed major excitement with reactions like "3/24," "A thrilling new post!," "Can't wait," and "LOVE BDC."