On March 18, 2026, CINE21 updated Instagram with a post spotlighting the record-breaking box office run of the film Wang-gwa Saneun Namja.
The Instagram post noted that, as of March 11, Wang-gwa Saneun Namja surpassed 12 million cumulative admissions, rewriting box office history. This success marks a major turning point after a 2025 with no “ten-million” films.
CINE21’s post also explores the main drivers behind the film’s performance and its ripple effects across the industry—analyzing box office polarization, production and investment dynamics, and shifting audience preferences.