Actor Kim Jung-hyun is gearing up to transform into a startup CEO, building major buzz.
On the 29th, the team behind tvN's new Monday–Tuesday drama Seiren unveiled stills of Baek Jun-beom, the character played by Kim Jung-hyun.
In the released stills, Baek Jun-beom appears in a sharp suit, and his enigmatic expression amps up curiosity about the story.
Baek Jun-beom is a rising tycoon with striking looks, a solid build, and a gentlemanly demeanor. His true identity remains shrouded in mystery. After making it big through the interior platform 'Your Home', he rejected a flood of interview requests and TV offers, continuing his elusive streak.
In particular, he uses high-end art as an investment vehicle and has become a key client of Royal Auction. As his deep connection with Royal Auction's chief auctioneer Han Seol-a (played by Park Min-young) is revealed, attention focuses on his secretive moves as a power player.
Meanwhile, Seiren is a deadly romance thriller about a charming insurance fraud suspect and the man who digs into the suspicious cases surrounding them. It premieres on March 2 at 8:50 p.m.