K-SNAPP

Shocking: 36% of Seoul's Long‑Term Homeowners Are Selling

Are long‑term owners deciding it's time to cash out?

Channel Aha, Happy Morning, Home sales
Photo: YouTube Channel Aha (Health, Finance)

In Seoul, a shocking 36% of long-term homeowners—those who have held their homes for over a year—are now selling. The figure is jolting the market, signaling a potential shift and igniting fresh debate over where real estate is headed next.

The video was uploaded on March 17, 2026, by Channel Aha (Health, Finance) and aired as part of the 'Happy Morning' program.

The segment breaks down why owners with more than a year of holding are listing their properties and the broader context driving them. One line drew particular attention: "Anxiety over current market conditions is mounting."

Experts are split on the surge in home sales. Some argue long-term holders have reached a natural point to realize profits, while others point to recent economic unease as a key driver. With market dynamics shifting from previous patterns, all eyes are on how this will impact housing going forward.

The video also noted that Seoul and the greater capital area are under an ultrafine dust crisis disaster alert—an environmental factor that could further influence real estate sentiment. (See related report)

YouTube 'Channel Aha (Health, Finance)'