K-SNAPP

BLACKPINK's Jisoo and Seo In-guk's 'Boyfriend on Demand' Becomes Netflix's No. 1 Non-English Show

Runaway hit sweeping the globe

Netflix, BLACKPINK, K-Drama, Boyfriend on Demand, viewers, Jisoo, Seo In-guk
Photo: Netflix
Netflix, BLACKPINK, K-Drama, Boyfriend on Demand, viewers, Jisoo, Seo In-guk
Photo: Netflix

The Netflix original series Boyfriend on Demand has become the most-watched Non-English show among Netflix viewers worldwide.

According to Netflix’s official site Tudum on the 18th, Boyfriend on Demand recorded 4.8 million views from March 9 to 15, taking the No. 1 spot in the Non-English TV category.

Cracking the Top 10 in 47 countries including Korea, Japan, Indonesia, Greece, and Brazil, the series also held No. 1 by weekly viewing hours for two consecutive weeks, proving its massive buzz.

Boyfriend on Demand is a romantic comedy that follows webtoon PD Seo Mi-rae (Jisoo), who’s exhausted by real life, as she experiences love through a "virtual dating simulation." The show grounds its fantasy premise in relatable reality, pulling viewers in. In particular, leads Jisoo and Seo In-guk deliver flawless chemistry that has powered the drama’s breakout success.

The series also drew attention with special appearances from Seo Kang-joon, Lee Soo-hyuk, Ong Seong-wu, and Lee Jae-wook, each bringing their own unique charm.

Elsewhere in the Non-English TV rankings, Yoo Yeon-seok’s Phantom Lawyer placed 7th, while Park Jin-young and Kim Min-ju’s The Shining landed at 10th. In the English Films category, K-Pop: Demon Hunters ranked 4th.