K-SNAPP

Irresistible Temptation: Gimbap Daejang’s Spring Seasonal Pop-Up

Jjukkumi and Minari Gimbap at Gwangjang Market

Gimbap Daejang, Gwangjang Market, Pop-Up, Seasonal Gimbap, Jjukkumi (Webfoot Octopus)
Photo: Daily Fashion News Instagram
Gimbap Daejang, Gwangjang Market, Pop-Up, Seasonal Gimbap, Jjukkumi (Webfoot Octopus)
Photo: Daily Fashion News Instagram
Gimbap Daejang, Gwangjang Market, Pop-Up, Seasonal Gimbap, Jjukkumi (Webfoot Octopus)
Photo: Daily Fashion News Instagram

On March 18, 2026, Daily Fashion News broke the story on Gimbap Daejang’s spring seasonal pop-up. The event is taking place at Seoul’s Gwangjang Market and runs for roughly two weeks, from March 18 to March 29.

Backed by five years of on-the-ground research—visiting 800 gimbap spots nationwide—Gimbap Daejang crafted a limited menu starring ultra-fresh live jjukkumi (webfoot octopus) from Korea’s West Sea and crisp minari (Korean water dropwort). The result is a special gimbap that serves the bright, fresh taste of spring in every bite.

Fans are already buzzing, saying, "This combo can’t miss—go try it ASAP." The pop-up also offers makgeolli cider (makgeolli-flavored soda) and maesil cider (plum soda) for even more variety.