Bae Nara of 'I Live Alone' launched an endless quest for jjukkumi (webfoot octopus). But the elusive catch was nowhere to be found.
The video was uploaded to the Emdduru Matturu channel on March 24, 2026.
In the clip, Bae Nara and friends sprint along mountain trails in search of jjukkumi. In the end, they never spot one and wind up buying only clams and abalone instead—serving up scenes that are funny yet a little bittersweet.
Fans strongly related to Bae Nara’s disappointed look as they said, "We trusted AI, but there was no jjukkumi." The moment is drawing extra buzz as it overlaps with the current running craze.
According to staff, the shoot took place under extreme conditions, and thanks to the camera directors’ efforts, the video feels even more immersive (see related article).