Stray Kids’ Changbin has reportedly paid cash for a core Apgujeong redevelopment apartment in Seoul—news that is turning heads across the industry.
According to the certified register on the 19th, Changbin purchased a 198㎡ (about 60 pyeong) unit in the Hyundai Apartment complex in Apgujeong-dong, Gangnam-gu, under his sole name. With no mortgage recorded on the deal, the roughly 9.4 billion won price is believed to have been paid entirely in cash.
The price point is drawing attention. Compared to a previous transaction of the same layout that closed at 12.7 billion won, the purchase is more than 3 billion won lower—considered highly competitive even against today’s asking prices.
Notably, the unit is known as a coveted “royal building/royal floor” with a Han River view—prime stacks and elevations that command steep premiums in Apgujeong. Analysts say the choice reflects a strategic move focused on location advantage.
The complex is one of the flagship zones in Apgujeong’s massive reconstruction plan and is expected to be reborn as a mega-community with towers over 60 floors. While completion will take time, the purchase is being read as an early bet on long-term value growth.
The area is also designated as a land transaction permit zone, which requires actual occupancy after purchase. Observers therefore believe Changbin likely intended real residence when acquiring the unit.
Meanwhile, JYP Entertainment declined to comment on Changbin’s real estate purchase, stating, “It is the artist’s personal private life.”