Going viral: New stills of 25-year-old Kim Jae-won are drawing "straight out of a webtoon" reactions, instantly becoming a hot topic among prospective viewers.
On the 30th, the TVING original Yumi's Cells 3 unveiled character stills of Sun-rok, a PD in Julie Publishing’s editorial team who drops brutal truth bombs despite his sweet, boyish looks—played by Kim Jae-won.
The stills spotlight Kim Jae-won’s brainy charm. With a razor-sharp suit fit, neat hairstyle, and smart glasses, he reads as a perfectionist outside—but at home, he flips into a comfy homebody. That contrast meshes with his "low-power mode" vibe, making the character even more intriguing. Through Sun-rok, Kim showcases a striking on-off duality that grabs attention.
Since Kim Jae-won’s casting as Sun-rok, netizens have reacted, saying, "Perfect pick for a male lead," "Didn’t expect it, but it fits so well," "He’s the very definition of Sun-rok," and "There’s a nine-year age gap with Kim Go-eun (34), but it looks fine." All eyes are now on how closely he syncs with the original when the first episode airs.
Kim Jae-won shared, "As a fan who has always enjoyed both the drama and the original, I’m thrilled to join this project," adding, "I was drawn to the show’s unique charm and Sun-rok’s on-off duality." He continued, "I’m excited about my chemistry with Kim Go-eun, and I believe it will be a drama that viewers following Yumi’s emotions can truly enjoy."
With every season sparking buzz for its romance chemistry between Yumi and her boyfriends, attention is on whether the series can trigger another massive craze.
Yumi's Cells 3 will pre-release two episodes every Monday at 6 p.m. on TVING and will air on tvN every Monday and Tuesday at 8:50 p.m.