K-SNAPP

LE SSERAFIM x ILLIT x KATSEYE Drop MV Early — Korean Fans’ “One Pick”?

‘HYBE girl groups’ assemble — LE SSERAFIM, ILLIT, and KATSEYE pre-release the MV

LE SSERAFIM, ILLIT, KATSEYE, Music Video, HYBE, M Countdown, ICONIC BY MISTAKE
Photo: Source Music, Belift Lab, HYBE-Geffen Records
LE SSERAFIM, ILLIT, KATSEYE, Music Video, HYBE, M Countdown, ICONIC BY MISTAKE
LE SSERAFIM, ILLIT, KATSEYE, Music Video, HYBE, M Countdown, ICONIC BY MISTAKE
LE SSERAFIM, ILLIT, KATSEYE, Music Video, HYBE, M Countdown, ICONIC BY MISTAKE
Photo: Source Music, Belift Lab, HYBE-Geffen Records

HYBE’s girl groups have joined forces — and KATSEYE instantly stole Korean fans’ attention.

LE SSERAFIM, ILLIT, and KATSEYE pre-released the music video for their digital single ‘ICONIC BY MISTAKE’ at midnight (KST) on the 11th via the HYBE Labels official YouTube channel.

The video compresses the three teams’ individuality and energy into a unique aesthetic narrative where eeriness and volatility coexist. Their explosive synergy grabs viewers instantly.

‘ICONIC BY MISTAKE’ is an alternative pop track defined by hard-hitting beats and off‑kilter sound design, with gritty textures, an experimental mood, and an addictive hook. The lyrics wittily unpack the quirks of today’s pop culture, leaving a strong impression.

Korean viewers reacted, saying, “KATSEYE really pops,” “KATSEYE fits the song perfectly,” and “They each showcased their colors well.” Among the three groups, praise is especially centering on KATSEYE.

Meanwhile, LE SSERAFIM, ILLIT, and KATSEYE will appear on Mnet M Countdown at 6 p.m. (KST) today to premiere the ‘ICONIC BY MISTAKE’ stage. The track will drop worldwide simultaneously at 1 p.m. (KST) on the 12th.