Everland has unveiled a special collaboration project, 'ForEVER IVE,' with the group IVE.
On July 6, Everland, operated by Samsung C&T Resort Group, announced it is officially rolling out 'ForEVER IVE'—a unique collaboration that brings IVE's universe into real-world spaces—to target families and the group's global fandom.
Launched on July 1, the project fuses IVE's IP with Everland's attractions. First, the shuttle buses have transformed into 'ForEVER IVE Buses' featuring the members' voice announcements, filling the start of every Everland trip with excitement. Upon arrival, guests can explore various zones themed after IVE's official character 'MINIVE,' and by reserving a Special Pass through the Everland mobile app, they can experience IVE's universe more immersively both online and on-site.
Special Pass users can choose their favorite member and receive a Photo Pass; if they complete all missions via the QR code on the back, they can also receive an additional photocard. In addition, at the Rassion Memorium gift shop, visitors can find limited-edition IVE special merch—keyrings, headbands, name badges, and more—available exclusively at Everland during the project period.
Meanwhile, IVE recently wrapped a successful Tokyo Dome stop on their second world tour, 'SHOW WHAT I AM.' They will begin their North American tour on the 21st, continuing to meet fans around the world.