K-SNAPP

‘Goofy Prince’ Byeon Woo-seok and ‘I’m the King’ Lee Kwang-soo — ‘Jae-seok’s B&B Rules!’ Unleashes Viral Trailer

Netflix’s ‘Jae-seok’s B&B Rules!’ set to premiere May 26

Yoo Jae-suk, Netflix, camp, variety show, Lee Kwang-soo
Photo: Netflix
Yoo Jae-suk, Netflix, camp, variety show, Lee Kwang-soo
Photo: Netflix

Netflix has dropped the main poster and trailer for Jae-seok's B&B Rules! ahead of its May 26 launch.

Jae-seok's B&B Rules! stars national MC Yoo Jae-suk, who turns into a rookie camp manager to deliver a fresh kind of fun, joined by scene-stealers Yoo Jae-suk, Lee Kwang-soo, Byeon Woo-seok, and Ji Ye-eun.

The main poster and trailer released on the 12th spotlight a joy-filled campsite scene. The standout tagline reads, "Guests are king — and so am I." The trailer opens with an over-the-top welcome from Yoo Jae-suk, Lee Kwang-soo, Byeon Woo-seok, and Ji Ye-eun. Over a 2-night, 3-day stay, the schedule is packed 24/7 with wake-up missions, morning yoga, and a delivery-box quiz, dialing up anticipation.

Lee Kwang-soo takes on the role of drill sergeant, promising laughs for the boss and the guests alike. Red-hot star Byeon Woo-seok transforms into the "Goofy Prince," in charge of guests’ healing, while Ji Ye-eun, the youngest staffer, forges warm connections with visitors. All eyes are on how this foursome’s hectic camp operation will deliver both heart and humor.

Special guests Lee Hyori and Lee Sang-soon also appear, stepping in as superstar part-time staff.

Meanwhile, Jae-seok's B&B Rules! will unveil Episodes 1–5 on May 26, followed by Episodes 6–10 on June 2, exclusively on Netflix.